Overview.
A high-end luxury fashion brand wanted to drive brand awareness for new consumers. The brand was seeking a contextual partner to better understand the content its target audiences were engaging with.
The Goal.
- Increase brand awareness
- Improve Customer Engagement
- Explore Contextual Insights
- Privacy-safe, relevant advertising
The Solution.
4D mapped the brand’s consumer genome, enabling the brand to reach consumers in more relevant places while driving better performance.
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