The Modernisation Podcast With AF Digital
Fi Taylor Mar 01, 2020
Tim Beard – Data Driven Organisations, DMPs, CDPs And The Future Of Media
In this weeks’episode The Modernisation are joined by Tim Beard, the Managing Director of Silver Bullet, a modern advertising and technology consulting company that specialise in DMP, CDP, data science and media activation among many other things. Today we are lucky to be able to speak with Tim about everything from what a DMP and CDP are, how the media industry is changing, and the value of first party data, and responsibility that comes with it.