Overview.

The media landscape has been reshaped by data and digitalisation, making it harder for broadcasters to reach audiences across various platforms like linear TV, on-demand, and digital services.

A leading British broadcaster has spent the past few years accelerating its digital strategy. Part of its digital transformation journey is focused on creating a subscription-based streaming service that will offer ad and ad-free options to help improve user experiences.

Ahead of starting its transformation journey, the television network had a clear goal in mind; to future-proof itself and become a digital broadcaster built for today’s consumers.

The Goal.

Become the Broadcaster of the Future

The Solution.

Silverbullet supported the leading broadcaster with the implementation, integration and strategy surrounding the Treasure Data CDP.

The Results

Discover how Silverbullet delivered powerful results for the media brand.

Download our case study today!